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METAPRICE AMAZON REPRICER

AI Repricing for Amazon: more margin with the BuyBox

The metaprice AI repricer wins you the BuyBox and then raises your price again. The margin calculator sets separate price limits for every SKU, FBA, Prime and FBM each get their own strategy, and you have a dedicated account manager.

Free 10-day trial · no setup fees · from £27.50 a month

Apple iPhone 17 Pro MaxAmazon.co.uk · ASIN B0FQG1TSY1 · SKU: IP17PM-256-TB
Repricer active
RankSellerPrice
  • 1MobileWorld TradingFBM£1,379.00
  • 2Your shopYOUFBABuyBox£1,383.00
  • 3ElectroPoint NorthPrime£1,412.00
  • 4SmartDeal StoreFBA£1,429.00
  • 5TechPoint24FBA£1,449.00
  • 6BestDeal TradingFBM£1,469.00
Adjustments 0Minimum price £1,349.00Margin protected
10 daysfree trial
from £27.50a month, based only on item count
£0while your old contract runs
£0setup fees
FEATURES

What the metaprice Amazon repricer does

Six features take over your daily price management. They include the BuyBox algorithm, price limits that calculate themselves per SKU from the current Amazon fees, and B2B Repricing for Amazon Business.

BUYBOX

Win the BuyBox and keep it

Our AI-based algorithm keeps comparing all offers on your listing and sets your price so that you get the BuyBox. As long as it is safe, it raises the price again to generate the highest possible margin.

MARGIN CALCULATOR

Price limits that calculate themselves

The margin calculator fetches the current Amazon fees for every SKU live and uses them to calculate minimum and maximum prices. When Amazon changes its fees, your price floor adjusts automatically.

FULFILMENT

Strategies for FBA, Prime and FBM

Each fulfilment method gets its own rule. You decide which FBA, Prime or merchant-fulfilled offers you compete against, rather than simply following the lowest price.

B2B

Amazon Business Repricing

If you like, the repricer also optimises your B2B prices and quantity tiers for Amazon Business. This costs nothing extra.

NO COMPETITION

Sales-based and white-label Repricing

If there is no competitor on the listing, the price follows your sales: it goes up or down with the number of orders. For private labels there is also white-label Repricing, which takes its cue from similar ASINs.

MARKETPLACES

Multichannel pricing

You can transfer prices and settings to other channels, for example from Amazon to eBay and Kaufland. The system converts currencies along the way.

HOW OUR AMAZON REPRICER WORKS

How the Amazon repricer sets your prices

Three steps, and then price management runs on its own.
We do the setup together with you.

Dashboard with a weekly curve of revenue and sales, tiles for sales and revenue, plus software status and key figures
The dashboard shows sales and revenue for the last seven days. Below it you find the software status and your key figures: active items, items at minimum and maximum price, BuyBox rate and BuyBox checker.
Bar chart of quantity sold and revenue per day over the last 60 days
Quantity sold and revenue for each of the last 60 days, side by side. It shows you how your prices affect sales.
Heatmap of sales by time of day and weekday over the last 60 days
A heatmap of your sales: quantity and revenue by weekday and hour over the last 60 days. Trends and outliers stand out quickly.
List of items with the biggest drops in BuyBox rate, split by pairs of days
BuyBox rate losses: which items lost the most BuyBox share from one day to the next, for every day of the past week and as an Excel export.
List of best-selling items with quantity and price, selectable for 1 to 90 days
Your best-selling items with quantity and price, for 1, 7, 14, 30, 60 or 90 days, also as an Excel file.
List of items with the sharpest drop in sales and revenue
The flop list shows which items saw the sharpest drop in sales and revenue, so slow movers and pricing problems show up early.
Stock view with search, filters and item cards with quantity, minimum and maximum price, online price, lowest price and competitor
The stock view lists all your Amazon items with quantity, minimum and maximum price, purchase price, extra costs and margin, plus online price, lowest price and the cheapest competitor or BuyBox owner. You can search by SKU, ASIN, title, competitor ID or note.
Open Type filter in the stock view with optimization, BuyBox checker, BuyBox, sales, margin, FBM to FBA and product condition
The Type filter narrows your catalogue down by optimization, BuyBox checker, BuyBox, sales, margin, FBM to FBA and product condition.
Open Stock filter with out of stock, in stock, FBA, FBM, Prime, stock lists and inactive items
The Stock filter shows items in or out of stock, only FBA, FBM or Prime, individual stock lists or all inactive items.
Open Market price position filter with competitor below minimum price, above maximum price, at minimum or maximum price and items without competition
Market price position finds items where competitors sit below your minimum price or above your maximum price, exactly on it, or are missing altogether. That is how you sharpen your price limits.
Item view with competitors per Amazon marketplace, BuyBox, price and shipping, tabs for optimization rules, margin calculator, B2B, white-label and sales-based Repricing, and the BuyBox rate over time
The item view lists all competitors per Amazon marketplace with BuyBox, price and shipping, and shows how your BuyBox rate develops. For each item you set optimization rules, margin calculator, B2B, white-label and sales-based Repricing here.
Item with minimum and maximum price, purchase price, margin in pounds and percent, and a note on how much shipping via FBA instead of FBM saves
Next to the minimum and maximum price you see the margin in pounds and percent. metaprice also uses the item’s fees to work out whether shipping via FBA instead of FBM pays off.
Strategy page with BuyBox checker rotator, sales-based Repricing, NightVision, pricing strategy, FBM Prime mapping and expert modes for FBA and FBM Prime
On the strategy page you set rules for your whole catalogue: BuyBox checker rotator, sales-based Repricing, NightVision for prices by time of day, pricing strategy, FBM Prime mapping and expert modes for your FBA and FBM Prime competition.
Settings for optimization exclusions, product condition, 1-click pricing, automatic overwriting of minimum prices and price transfer to other countries
Fine-tuning: exclusions by blacklist, whitelist or delivery time, product condition, 1-click pricing for minimum and maximum prices, and minimum prices that adjust automatically when the purchase price or Amazon fees change.
Settings for transferring prices to other countries, CSV upload with marketplace selection, CSV export, automatic CSV import and quantity sync with Amazon
You can transfer price limits and purchase prices automatically to other Amazon countries, with surcharges, discounts and your own exchange rate. There is also CSV upload, export, automatic CSV import and quantity sync with Amazon.
Product + search with search term and category
With Product + you search by title, keyword or EAN for products that already exist on Amazon and add them straight to your stock.

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  1. 01

    Connect your Amazon account

    You connect metaprice to your Seller account via the Amazon Selling Partner Appstore. Your item data then lands in the system automatically. Further data from your inventory system comes in by CSV, FTP or data link.

    Connect your Amazon account now
  2. 02

    Let the system calculate price limits, choose a strategy

    The system keeps calculating minimum and maximum prices for every SKU from your costs and the current Amazon fees. You don't have to maintain fee tables. If you like, we take over existing price limits from your current repricer. Then you choose the strategy, separately for FBA, Prime and FBM: competition-based, sales-based or, for private labels without competitors, based on similar ASINs (white-label Repricing).

  3. 03

    Win the BuyBox, then raise the price again

    The repricer keeps comparing the offers on your listing and adjusts your price. Once the BuyBox is safe, the price goes back up step by step. In the item view you see status, adjustments, strategy and price history.

SWITCHING TO METAPRICE

Already using a repricer? Switching costs you nothing.

Nine out of ten of our Amazon customers come from another provider, so we have a fixed process for switching: you never pay twice, your current repricer keeps running until the end, and if you like we take over your price limits from the old system.

  • Free until your contract ends

    As long as your contract with your current provider is running, you pay no monthly fees for metaprice. So there is no need to cancel early.

  • Your old repricer stays on

    We set up metaprice in parallel and test it with one item group first. Every offer keeps being repriced during that time, and the switch happens group by group.

  • We take over your price limits

    An export of your minimum and maximum prices is all it takes. We map the fields, rebuild your rules and show you before the switch which prices metaprice would set.

  1. Create an export

    You export minimum and maximum prices and your strategies from your current tool as a CSV file.

  2. Connection and import

    You connect metaprice to your Seller account, we import the file and rebuild your existing rules in the system.

  3. Test in parallel

    metaprice runs next to your old repricer. On one item group you see which prices would be set before anything goes live.

  4. Switch over group by group

    When the results are right, you switch over step by step and turn off the old provider. You can go back at any time.

Repricers compared: what sellers dislike about their current provider

These are the points sellers raise most often when they talk to us about switching.

  • BeforeThe bill grows with revenue, with the number of price changes or with how fast prices are adjusted. With metapriceYou pay a fixed tier based on item count. Price adjustments are unlimited, happen within seconds and cost nothing extra.
  • BeforeMinimum and maximum prices come from a gut feeling on the day. With metapriceThe margin calculator sets the price floor per SKU live from the current Amazon fees and adjusts it when Amazon changes its fees.
  • BeforeThe BuyBox is won, but the price stays down. With metapriceAs long as the BuyBox is safe, metaprice keeps looking for the highest price at which you keep it. Your BuyBox rate stays high and you earn more per sale.
  • BeforeThe minimum price is the end of the line, with no BuyBox and no margin. With metapriceThe anti-minimum-price strategy pulls the competitor holding the BuyBox upwards. You get BuyBox share at a higher price: up to 20% more BuyBox rate and 4.5% more margin than at the minimum price.
  • BeforeAdjustments arrive so late that the BuyBox is gone before the new price is live. With metapriceNew prices are live within seconds, around the clock and for every item, with no limit and no surcharge.
  • BeforeA black box: you only find out why a price dropped when you look at revenue. With metapriceFor every item the dashboard shows price and competitor history and the active strategy.
  • BeforeFBA, Prime and merchant fulfilment can’t be cleanly separated. With metapriceEach fulfilment method has its own strategy, and you decide who you compete against.
  • BeforeNo competitor on the listing means no Repricing. With metapriceWithout competitors, the price follows your sales. For private labels there is white-label Repricing based on similar ASINs.
  • BeforeB2B prices for Amazon Business are handled separately and by hand. With metapriceB2B prices and quantity discount tiers for Amazon Business are included. You don't need a second tool and pay nothing extra.
  • BeforeSupport only by ticket, often days later. With metapriceDuring the trial and for your whole contract you have a dedicated account manager you can reach by phone, WhatsApp or chat. We work out setup and strategy together with you.

Tell us in the form which provider you use today and how many items you actively sell. We will send you a concrete plan for the switch and your price.

Request a switching plan
PRICING

Amazon repricer pricing by item count, not by price changes

Your price depends only on how many items you have. Revenue and the number of price changes play no role, and there are no setup fees or hidden charges.

from£27.50a month

From 31 items we charge in tiers by item count, matched to your catalogue and with terms of 1 to 24 months. There are no setup fees and no revenue share.

All prices plus VAT. The longer the term, the lower the price. We are happy to work out your exact price.

Included in every package

  • Free 10-day trial
  • Free while your contract with your old provider runs
  • No setup fees
  • BuyBox strategies for FBA, Prime and FBM
  • B2B Repricing for Amazon Business
  • Margin calculator: price limits per SKU from the current Amazon fees
  • Connection to your inventory system
  • Personal account manager
Which sellers benefit from Amazon Repricing

Most useful when competition for the BuyBox is tough

What changes day to day

  • Checking prices by hand every dayAutomatic price adjustment around the clock
  • BuyBox won, but the price stays downThe price rises again while you hold the BuyBox
  • Margins come under pressure unnoticedPrice floor per SKU calculated live from Amazon fees
  • The bill grows with every price changeFixed price by item count, unlimited adjustments
  • No idea why a price droppedPrice history and active strategy visible per item

Typical users

  • Amazon sellers
  • FBA and Prime sellers
  • Private label sellers
  • Amazon Business / B2B sellers
  • Resellers
  • Multichannel sellers
  • Sellers switching repricers

Suitable for sellers with a few items up to several hundred thousand.

The repricer is free for up to 30 items. Beyond that we charge by number of items or by your individual configuration, from £27.50 a month with terms of 1 to 24 months.
Yes. You test the Amazon repricer free for 10 days, with no subscription and no contract, and set it up together with us during that time. If you are coming from another provider, you keep using metaprice for free afterwards for as long as your contract there is still running.
Our IT team works in-house, is permanently employed and has almost 15 years of experience with the Amazon API and Repricing. We don't outsource anything, and we are not a one-person operation. We develop all strategies and AI functions ourselves, every day, in close contact with our sellers. Customers stay with us for more than 5 years on average. You also get Repricing and consulting from one company, which few providers offer.
Start with the pricing model: some repricers charge by revenue or by the number of price changes, metaprice only by the number of items. It also matters where the minimum prices come from and whether the repricer raises the price again after winning the BuyBox. With metaprice, the margin calculator sets the floor for each SKU live from the Amazon fees, and FBA, FBM and Prime each have their own strategy.
Yes. metaprice runs in parallel with your current repricer. On one item group you can see which prices metaprice would set before anything goes live. As long as your contract with your old provider is running, this costs you nothing.
You export your minimum and maximum prices from your current tool, we take over the file and rebuild your rules. Then metaprice runs alongside your old provider until the results are right. Only then do you switch over, one item group at a time.
As long as your contract with your current Repricing provider is running, you use metaprice for free. You don't pay twice and you don't have to cancel early.
No. Your current repricer stays active while we set up metaprice and test it with one item group. Every offer keeps being repriced during that time, and the switch happens step by step.
No. The price depends only on the number of your items. How often and how fast prices are adjusted is not limited and does not change your invoice.
Amazon's automated pricing lowers prices but does not raise them again, and it can only partly separate FBA from merchant fulfilment. metaprice adjusts prices in both directions, has its own strategy per fulfilment method and shows for every item which rule is currently applied.
Yes. Business prices and quantity tiers are optimised as well. This costs nothing extra, and you don't need a second piece of software.
Within seconds, around the clock and for every item in your account. The number of adjustments per day is not limited and costs nothing. Slow sellers are treated the same as top sellers.
Then the anti-minimum-price strategy kicks in. metaprice does not stop at your minimum price. It pulls the competitor holding the BuyBox up step by step, so you get BuyBox share at a higher price: up to 20% more BuyBox rate and 4.5% more margin than at the minimum price.
The margin calculator sets your price floor for each SKU automatically. You enter the purchase price and extra costs, and the system fetches the current Amazon fees and VAT live via the Amazon API. If Amazon changes its fees, the minimum price adjusts automatically. The repricer only ever moves within these limits.
All available Amazon country marketplaces. You can run your pricing strategy across several countries, with currency conversion.
Your item master data comes in through the Amazon connection. You maintain minimum and maximum prices and strategies by CSV, FTP or directly in the system. When you switch, we take over the export from your current provider.
Yes. Prices can be transferred from Amazon to eBay and Kaufland, for example. If you use several channels, you get special terms.
The repricer suits small and large sellers alike. It pays off most on competitive listings, with several sellers per ASIN or market prices that change often.
We do the initial setup with you in a few minutes. In follow-up sessions we refine your strategies and talk about your goals. After the free trial, your own account manager looks after you personally.
FREE 10-DAY TRIAL

Hand over price management, keep the BuyBox

Leave your details. We will get back to you with a proposal for the connection and pricing strategy and set up your trial account with you. If you are coming from another provider, you also get the plan for the switch.

  • Free 10-day trial
  • Free while your old contract runs
  • Personal account manager
  • We take over your minimum and maximum prices

We only use your details to handle your request. More in our privacy policy.

Prefer to talk? +44 204 5864545 [email protected]

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